Blog

MASTERING PRICING STRATEGY: CHOOSING BETWEEN VALUE-BASED, TIERED, AND USAGE MODELS
Learn how to choose between value-based, tiered, and usage-based pricing models to maximize profit and customer satisfaction. Discover how Zoho tools can help automate, track, and optimize your pricing strategy.
PAID CAMPAIGNS BASICS: TARGETING, OFFERS, AND TRACKING
Learn how to design paid campaigns that convert. Discover the essentials of targeting, crafting offers, and tracking performance using Zoho tools to maximize ROI and turn every campaign into a predictable growth engine.
SMART FORMS WITH ZOHO FORMS: VALIDATION, WORKFLOWS, AND INTEGRATIONS
Zoho Forms turns data collection into automation. Learn how to use validation, workflows, and integrations to capture accurate data, trigger actions, and connect your forms across the entire Zoho ecosystem.
PROPOSAL SUCCESS: STRUCTURING OFFERS, PRICING OPTIONS, AND RISK REVERSALS
Win more deals with structured proposals that build clarity, trust, and confidence. Learn how to design compelling offers, set pricing tiers, and use risk reversal techniques to eliminate hesitation and drive faster approvals.
INBOX TO ZERO: PROCESSING, RULES, AND AUTOMATIONS
Achieve Inbox Zero by mastering email processing, setting smart rules, and automating tasks using Zoho Mail, Zoho Flow, and related tools. Learn how to keep your inbox clear, your focus sharp, and your workflow fully connected across the Zoho ecosystem.
MANAGER PLAYBOOK: ONE-ON-ONES, STANDUPS, AND REVIEWS
A practical guide for managers on how to lead through consistent communication using one-on-ones, standups, and performance reviews to improve engagement, accountability, and growth.
CUSTOMER SUCCESS FOUNDATIONS: ONBOARDING, QBRS, AND RETENTION
Strong customer success strategies rely on onboarding, QBRs, and retention. Learn how structured processes, proactive communication, and Zoho tools help build lasting client relationships that drive growth and loyalty.
SAFETY, SECURITY, AND PERMITS: WORKING WITH AUTHORITIES
Event success depends on safety, security, and compliance. Learn how to plan permits, coordinate with authorities, and use Zoho tools to manage safety and documentation effectively. Build trust, reduce risk, and elevate your professionalism.
WEBINARS AND EVENTS AS GROWTH CHANNELS: PLAN, PROMOTE, CONVERT
Webinars and events can be powerful growth tools. Learn how to plan, promote, and convert with the right content, promotion strategy, and Zoho tools to turn engagement into measurable results.
CUSTOMER SUPPORT AT SCALE WITH ZOHO DESK: SLAS, ESCALATIONS, AND KPIS
Learn how to scale your customer support with Zoho Desk. Understand SLAs, escalations, and KPIs that drive accountability, improve service quality, and keep your customers happy as your business grows.