Blog tagged as Brand Differentiation

THE POWER OF WORD OF MOUTH MARKETING
Word of mouth marketing is the most powerful tool in today’s connected world. By listening, engaging, and responding authentically, brands can turn customers and media into advocates—boosting trust, recall, and business growth without relying on paid ads.
FOCUS ON VALUE, NOT PRICE
Don’t slash prices—build value. In tough economies, smart brands stand out by offering better service, stronger guarantees, and bundled benefits. It’s not about being cheaper—it’s about being better.