Blog tagged as Guerrilla Marketing

Affiliate marketing builds reach through trusted partners and performance-based rewards. Learn how to launch a structured program using Zoho tools to manage affiliates, track success, and grow your business with less risk.

Direct marketing drives immediate action, while relations marketing builds long-term loyalty. Using both ensures quick wins and lasting customer value, making them essential partners in any business strategy.

Learn how to turn cold outreach into meaningful partnerships. This guide walks you through every step of building strategic alliances that drive growth, brand reach, and co-marketing success.

Not all businesses need to spend on ads. Learn when paid advertising makes sense, and when it doesn’t. Understand the strategy, risk, and ROI behind your ad budget

WhatsApp is personal—don’t abuse it with unsolicited marketing. Messaging users without consent is intrusive, annoying, and potentially illegal. Only use WhatsApp when users willingly opt in, and always give them an easy way to opt out.

Using WhatsApp for unsolicited marketing is intrusive, unprofessional, and risks damaging your brand. Respect privacy, avoid spam, and use smarter channels like email marketing, social media ads, and content marketing to build trust and grow your business.

Ethical marketing means being honest, respecting consent, staying transparent, and avoiding manipulative tactics. Overdeliver instead of overpromise. The result? Long-term trust, loyalty, and success that lasts beyond the next sale.

Word of mouth marketing is the most powerful tool in today’s connected world. By listening, engaging, and responding authentically, brands can turn customers and media into advocates—boosting trust, recall, and business growth without relying on paid ads.

Guerrilla marketing uses creativity over budget to create memorable, sharable brand moments. It’s bold, unexpected, and still highly relevant for businesses looking to stand out and spark engagement—even in B2B.